Privacy Policy

Your privacy is important to us. This policy explains how Vexel Arcade collects, uses, and protects your personal information when you use our gaming platform.

Last updated: April 2026

Data Controller Information

Vexel Arcade Inc. operating under gamemarketplace.top ("we", "us", "our") is the data controller responsible for your personal information.
Business Email: [email protected]

Data Protection Officer (DPO)

Our Data Protection Officer can be contacted at:
Email: [email protected]

Legal Basis for Processing (GDPR)

We process your personal data based on the following legal grounds under the General Data Protection Regulation (GDPR):

  • Consent: For marketing communications, cookie usage, personalized advertising, and optional data collection (you may withdraw consent at any time)
  • Performance of a contract: To provide gaming services you have requested (game access)
  • Legal obligation: To comply with tax, accounting, and other legal requirements
  • Legitimate interests: To operate and improve our platform, prevent fraud, ensure security (our interests do not override your privacy rights)

California Consumer Privacy Act (CCPA/CPRA)

For California residents, this section supplements our general privacy practices to comply with the CCPA/CPRA:

  • Categories of personal information collected: Identifiers, commercial information, internet activity, geolocation data, inferences about your preferences
  • Sale of personal information: We do not sell your personal information to third parties for monetary consideration
  • Do Not Sell My Personal Information: California residents may submit a request directly via our website
  • Right to opt-out: You may submit an opt-out request by emailing [email protected]
  • Right to non-discrimination: We will not discriminate against you for exercising your CCPA rights

Information We Collect

Personal Information

When you use our services, we may collect the following personal information:

  • Email address (if submitted via contact forms)
  • User preferences and profile settings

Technical Information

We automatically collect certain technical information when you visit our platform:

  • IP address and device information
  • Browser type and operating system
  • Game play statistics and preferences
  • Cookies and similar tracking technologies (see Cookie Policy for details)
  • Usage patterns and interaction data

Data Retention Periods

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected:

  • Contact & support data: Retained for 2 years after resolution
  • Game play data: Retained for 1 year after last activity (for service improvement)
  • Marketing data: Retained until you opt-out or for 3 years after last interaction

How We Use Your Information

We use your information to:

  • Provide and maintain our gaming platform
  • Personalize your gaming experience
  • Respond to user inquiries and support requests
  • Improve our games and develop new features
  • Ensure platform security and prevent fraud
  • Display personalized advertisements via Google AdSense and third-party ad partners
  • Comply with legal obligations

Data Sharing and Disclosure

We may share your information in the following circumstances:

  • With game developers: To provide you with access to games and improve game experiences
  • With service providers: Who help us operate our platform (hosting, analytics, customer support)
  • With Google AdSense and advertising partners: To deliver, measure and personalize ads based on your browsing activity
  • For legal reasons: When required by law or to protect our rights
  • Business transfers: In connection with mergers, acquisitions, or asset sales

Data Security

We implement industry-standard security measures to protect your information:

  • SSL encryption for data transmission
  • Secure servers and hosting environments
  • Regular security audits and updates
  • Access controls and authentication systems
  • Employee training on data protection

User Rights (GDPR & CCPA)

You have full legal rights regarding your personal data under GDPR and CCPA:

  • Right to Access: Request a copy of your personal data
  • Right to Correction: Update incorrect information
  • Right to Deletion: Request full erasure of your data
  • Right to Restrict Processing: Limit how we use your data
  • Right to Data Portability: Export your data in a usable format
  • Right to Object: Opt out of marketing, analytics or personalized advertising
  • Right to Withdraw Consent: Revoke cookie/marketing/advertising consent at any time
  • Right to File a Complaint: Contact your local data protection authority

To exercise your rights, email: [email protected]

Cookies and Tracking

We use cookies and similar technologies to:

  • Remember your preferences (essential cookies)
  • Analyze platform usage and performance (analytics cookies)
  • Personalize content, recommendations and advertisements (advertising cookies)

Third-party vendors, including Google, use cookies to serve ads based on your prior visits to our website or other websites. Google’s use of advertising cookies enables it and its partners to show personalized ads to you based on your browsing activity. Refusing advertising cookies will not prevent ads from appearing on our site, only disable personalized targeting.

You may opt out of personalized advertising by visiting Google Ad Settings. You may also opt out of third-party vendor use of cookies by visiting the Network Advertising Initiative (NAI) opt-out page.

For more information about how Google uses data from partner sites, please visit Google’s Partner Sites Privacy Policy.

You can control cookie settings through our cookie consent banner or your browser preferences. You may withdraw your consent to non-essential cookies at any time.

Children's Privacy

Vexel Arcade is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If we become aware that we have inadvertently collected such information, we will take immediate steps to delete it.

International Data Transfers

Your information may be transferred to and processed in countries outside the EU/EEA or California. We ensure appropriate safeguards are in place, including EU Standard Contractual Clauses (SCCs).

Changes to This Policy

We may update this privacy policy from time to time. For material changes affecting EU users, we will provide at least 30 days' notice before the changes take effect.

Last Updated: April 20, 2026

Contact Us

If you have questions about this privacy policy or how we handle your personal information, please contact us:

By submitting this form, you consent to the collection, use, and processing of your personal information in accordance with Vexel Arcade's Privacy Policy.